Affliction's Fishy Numbers

JoeMimic · 07-29-2008, 12:00 PM

At first glance, it appeared that Affliction’s first-ever pay-per-view on July 19 in Anaheim was a relative success story. It was announced that the Honda Center sold out for “Banned” and Tom Atencio, the company’s Vice President, stated that PPV buys were expected to be over 100,000.

While the 100,000 mark would have been well short of the UFC’s average, it still would have been a milestone for the fledgling company, as it would have represented the highest total in MMA for a non-UFC PPV in the United States.

However, it appears that Atencio may have mis-spoke, as Dave Meltzer of Yahoo! Sports is indicating that early-cable estimates peg the buys in a range between 50,000-85,000. It had been believed that the event would need to do 250,000-300,000 buys to have a chance to break even.

Steve Cofield, another writer for Yahoo! Sports, also raised some questions about Affliction’s attendance figures last week. According to the California State Atheltic Commission, “Banned” was a sellout with 14,832 people attending. However, after speaking with fellow Yahoo! Sports columnist Kevin Iole, Cofield revealed that Affliction may have padded their attendance totals.

“I had a source tell me that Affliction bought $500,000 of those tickets and that goes into the gate,” Iole is quoted. “(Atencio) admitted that they bought a large number of tickets.”

Apparently the inflating didn’t stop there.

“Anybody who went to the arena on Saturday to purchase a ticket, was able to buy a ticket for $39.95 no matter what price range it was in,” Iole continued. “They discounted all the tickets to $39.95. As a result, the tax on (the ticket) is paid by the promoter so they can say it sold as a $500 or $1000 ticket. It happens in boxing all the time.”

Link

That wouldve been a steal to walk up and get a great seat for $39.95 but it just confirms the fact that Affliction didn't do so hot first show.

RearNakedNick · 07-29-2008, 12:21 PM

Interesting. Do bear in mind though that Iole and the rest of Yahoo MMA seem to be in the UFC's pocket.

jarwillie · 07-29-2008, 12:30 PM

Originally Posted by RearNakedNick

Interesting. Do bear in mind though that Iole and the rest of Yahoo MMA seem to be in the UFC's pocket.

Took the words out of my mouth. Iole is seriously a shithead. I can't stand him at all.

JoeMimic · 07-29-2008, 12:35 PM

Originally Posted by RearNakedNick

Interesting. Do bear in mind though that Iole and the rest of Yahoo MMA seem to be in the UFC's pocket.

Meltzer while part of Yahoo MMA is usually pretty accurate when it comes to everything he puts in the Observer as far as the 50-80k buys. I remember emailing back and forth Iole about their p4p rankings around the time they were going to stream that Strikeforce card and all of a sudden Gilbert Melendez went on their rankings. I thought it was pretty interesting.

Relentless · 07-29-2008, 12:36 PM

if that's true about the PPV buys, it doesn't look good for them at all

RearNakedNick · 07-29-2008, 12:41 PM

I think Tito alone would easily double those PPV buys if not more.

Relentless · 07-29-2008, 12:45 PM

if they actually market it this time

RearNakedNick · 07-29-2008, 12:53 PM

Be sure Tito will market it with or without them if he gets a PPV cut.

They should have had these guys on a guarantee with a PPV cut on top of that. Then the fighters go out of their way to market the fight more than they would on a straight up guarantee.

Relentless · 07-29-2008, 01:02 PM

i dunno man, affliction better be real careful

God_Of_MuayThai · 07-29-2008, 01:23 PM

the problem is that they threw around to high of salaries.....you think the ufc wants arlovski, tim sylvia, josh barnett if they demand that type of money ? fuck no

Relentless · 07-29-2008, 01:33 PM

exactly, that's why the UFC is the only one that is going to survive

God_Of_MuayThai · 07-29-2008, 01:35 PM

the ufc is great at marketing new stars with there exposure...they dont need tim sylvia andrei arlovksi etc..theyll just make new stars

RearNakedNick · 07-29-2008, 01:38 PM

Those guys had gone a little stale in the UFC too.

Relentless · 07-29-2008, 03:13 PM

a little?? i couldn't tell you the last time i got pumped for an AA or Sylvia UFC fight

Jesus_Didn't_Tap · 07-31-2008, 10:46 AM

you werent pumped for the sylvia couture fight? how about sylvia vera? sylvia Nog???

07-29-2008, 12:36 PM	#5
Relentless KabukiDemon Join Date: Jun 2008 Location: West Milford, New Jersey Age: 20 Posts: 33,490	if that's true about the PPV buys, it doesn't look good for them at all __________________ Favorites - Anderson Silva, Thiago Alves, Rampage, Nog, Cain Velasquez, Mike Brown, Nate Marquardt, Frankie Edgar, Sean Sherk, Dustin Hazelett, Jon Jones, Brock Lesnar, GSP, Gleison Tibau, Spencer Fisher, Matt Brown, Luiz Cane, Michael Bisping, Dan Henderson, Mike Massenzio, Paul Kelly, Jorge Santiago, Keith Jardine, Shane Carwin, Junior dos Santos, Machida, Cole Miller, Jim Miller, Dan Miller, Ben Saunders, Wilson Gouveia, Robbie Lawler, Ryan Bader Shaungotti subbed me in under a minute

07-29-2008, 12:45 PM	#7
Relentless KabukiDemon Join Date: Jun 2008 Location: West Milford, New Jersey Age: 20 Posts: 33,490	if they actually market it this time __________________ Favorites - Anderson Silva, Thiago Alves, Rampage, Nog, Cain Velasquez, Mike Brown, Nate Marquardt, Frankie Edgar, Sean Sherk, Dustin Hazelett, Jon Jones, Brock Lesnar, GSP, Gleison Tibau, Spencer Fisher, Matt Brown, Luiz Cane, Michael Bisping, Dan Henderson, Mike Massenzio, Paul Kelly, Jorge Santiago, Keith Jardine, Shane Carwin, Junior dos Santos, Machida, Cole Miller, Jim Miller, Dan Miller, Ben Saunders, Wilson Gouveia, Robbie Lawler, Ryan Bader Shaungotti subbed me in under a minute

07-29-2008, 01:02 PM	#9
Relentless KabukiDemon Join Date: Jun 2008 Location: West Milford, New Jersey Age: 20 Posts: 33,490	i dunno man, affliction better be real careful __________________ Favorites - Anderson Silva, Thiago Alves, Rampage, Nog, Cain Velasquez, Mike Brown, Nate Marquardt, Frankie Edgar, Sean Sherk, Dustin Hazelett, Jon Jones, Brock Lesnar, GSP, Gleison Tibau, Spencer Fisher, Matt Brown, Luiz Cane, Michael Bisping, Dan Henderson, Mike Massenzio, Paul Kelly, Jorge Santiago, Keith Jardine, Shane Carwin, Junior dos Santos, Machida, Cole Miller, Jim Miller, Dan Miller, Ben Saunders, Wilson Gouveia, Robbie Lawler, Ryan Bader Shaungotti subbed me in under a minute

07-29-2008, 01:23 PM	#10
God_Of_MuayThai KabukiDemon Join Date: Jun 2008 Location: chicago Age: 25 Posts: 3,796	the problem is that they threw around to high of salaries.....you think the ufc wants arlovski, tim sylvia, josh barnett if they demand that type of money ? fuck no __________________ "the fact that right now there is a very litigious brazillian gentleman with a moustache about to come down on you like a ton of bricks. i can't imagine what could piss him off more than claiming Carlson gave you rank from his (Rorion's) academy. That was really stupid." ^^^^ A Post Towards A McDojo BJJ Black Belt Who Uses A Fake Gracie Jiu Jitsu Black Belt Certificate From The Torrance Academy Signed By Carlson Gracie (LMAO) And Being Exposed On Bullshido.net

07-29-2008, 01:33 PM	#11
Relentless KabukiDemon Join Date: Jun 2008 Location: West Milford, New Jersey Age: 20 Posts: 33,490	exactly, that's why the UFC is the only one that is going to survive __________________ Favorites - Anderson Silva, Thiago Alves, Rampage, Nog, Cain Velasquez, Mike Brown, Nate Marquardt, Frankie Edgar, Sean Sherk, Dustin Hazelett, Jon Jones, Brock Lesnar, GSP, Gleison Tibau, Spencer Fisher, Matt Brown, Luiz Cane, Michael Bisping, Dan Henderson, Mike Massenzio, Paul Kelly, Jorge Santiago, Keith Jardine, Shane Carwin, Junior dos Santos, Machida, Cole Miller, Jim Miller, Dan Miller, Ben Saunders, Wilson Gouveia, Robbie Lawler, Ryan Bader Shaungotti subbed me in under a minute

07-29-2008, 12:21 PM	#2
RearNakedNick The Don Join Date: Jun 2008 Location: London Posts: 3,472	Interesting. Do bear in mind though that Iole and the rest of Yahoo MMA seem to be in the UFC's pocket.

07-29-2008, 12:41 PM	#6
RearNakedNick The Don Join Date: Jun 2008 Location: London Posts: 3,472	I think Tito alone would easily double those PPV buys if not more.

07-29-2008, 12:53 PM	#8
RearNakedNick The Don Join Date: Jun 2008 Location: London Posts: 3,472	Be sure Tito will market it with or without them if he gets a PPV cut. They should have had these guys on a guarantee with a PPV cut on top of that. Then the fighters go out of their way to market the fight more than they would on a straight up guarantee.

07-29-2008, 01:35 PM	#12
God_Of_MuayThai KabukiDemon Join Date: Jun 2008 Location: chicago Age: 25 Posts: 3,796	the ufc is great at marketing new stars with there exposure...they dont need tim sylvia andrei arlovksi etc..theyll just make new stars __________________ "the fact that right now there is a very litigious brazillian gentleman with a moustache about to come down on you like a ton of bricks. i can't imagine what could piss him off more than claiming Carlson gave you rank from his (Rorion's) academy. That was really stupid." ^^^^ A Post Towards A McDojo BJJ Black Belt Who Uses A Fake Gracie Jiu Jitsu Black Belt Certificate From The Torrance Academy Signed By Carlson Gracie (LMAO) And Being Exposed On Bullshido.net

07-29-2008, 01:38 PM	#13
RearNakedNick The Don Join Date: Jun 2008 Location: London Posts: 3,472	Those guys had gone a little stale in the UFC too.

07-29-2008, 03:13 PM	#14
Relentless KabukiDemon Join Date: Jun 2008 Location: West Milford, New Jersey Age: 20 Posts: 33,490	a little?? i couldn't tell you the last time i got pumped for an AA or Sylvia UFC fight __________________ Favorites - Anderson Silva, Thiago Alves, Rampage, Nog, Cain Velasquez, Mike Brown, Nate Marquardt, Frankie Edgar, Sean Sherk, Dustin Hazelett, Jon Jones, Brock Lesnar, GSP, Gleison Tibau, Spencer Fisher, Matt Brown, Luiz Cane, Michael Bisping, Dan Henderson, Mike Massenzio, Paul Kelly, Jorge Santiago, Keith Jardine, Shane Carwin, Junior dos Santos, Machida, Cole Miller, Jim Miller, Dan Miller, Ben Saunders, Wilson Gouveia, Robbie Lawler, Ryan Bader Shaungotti subbed me in under a minute

07-31-2008, 10:46 AM	#15
Jesus_Didn't_Tap Double-Fisting Bitches Join Date: Jul 2008 Posts: 3,594	you werent pumped for the sylvia couture fight? how about sylvia vera? sylvia Nog???

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